whits and Rose Gold

White Gold
Because 18k white gold is 75% gold, and 14k white gold is 58.3% gold, jewelry made from these metals has a slight yellow color. To enhance the whiteness, almost all white gold is plated with rhodium, a shiny, white metal which is extremely hard. Depending on the amount of wear to a piece of jewelry, over time this rhodium plating may wear off, revealing the original metal color. Re-plating is a simple process that can be done to restore your jewelry's whiteness if needed.

Rose Gold
Rose gold gets its color from a larger proportion of copper in the metal alloy. This gives the gold a beautiful pink color.

The price of gold jewelry is dependent upon the purity of the gold used or karat weight, as well as the design and construction of the piece of jewelry.

Keep your gold jewelry away from harsh chemicals such as chlorine and cleaning fluids. This will reduce daily abrasions and prolong gold's luster. To clean gold jewelry, use a solution of warm water and detergent-free soap and wash gold gently with a soft-bristled brush (a dull tooth brush works well). Store gold pieces separately in soft cloth bags or original boxes to protect them from the exposure to harsh daily elements.